RealTruck Advantage® and Associated Accessories manufacture the Launch truck bed tonneau cover, partnering with Chevrolet, GMC, and Ford to deliver OEM-style retractable systems. You’ll find these covers feature heavy-duty aluminum construction, sealed ball-bearing rollers for one-handed operation, and support up to 500 lbs of distributed weight. They’re compatible with popular models like the Silverado 1500, GMC Sierra, and Ford F-150 in various bed configurations. The installation typically takes 45-60 minutes using basic hand tools, and you’ll uncover the unique Trax Rail design maintains stake pocket access for added versatility.
The Manufacturer Behind Embark Tonneau Covers
RealTruck Advantage® and Associated Accessories serve as the primary manufacturers behind Launch truck bed tonneau covers, producing OEM-style accessories distributed through official vehicle brand channels including Chevrolet, GMC, and Ford. These companies maintain strategic partnerships with major truck manufacturers, ensuring fitment-matched products engineered specifically for each vehicle model. The manufacturer reputation of RealTruck Advantage® extends throughout the aftermarket parts industry as a recognized premium accessories provider, while Associated Accessories functions as a manufacturing partner supplying OEM-grade components. Partnership benefits include access to dealership networks, integrated warranty support, and quality control standards that meet vehicle manufacturer specifications. The Embark LS Power features rigid polycarbonate construction that provides impact resistance and UV protection for long-term durability. Quality tonneau covers like Embark offer improved security and weather protection while potentially reducing drag for better fuel efficiency. Similarly, WeatherTech produces tonneau covers with weather-resistant vinyl and aluminum reinforcement for durability and moisture protection. This collaborative approach positions Launch as a premium-tier retractable tonneau cover, backed by established corporate infrastructure supporting customer service, returns management, and technical support across all distribution channels.
Key Features That Set Embark Apart
Premium retractable tonneau covers consistently differentiate themselves through engineering specifications rather than marketing claims, and Initiate’s construction methodology exemplifies this principle. The heavy-duty aluminum framework delivers structural integrity while maintaining ideal weight distribution across your truck bed. Design advantages include sealed ball-bearing rollers that enable effortless one-handed operation, eliminating the friction points common in competitive systems. The matte black corrosion-resistant finish provides long-term durability against environmental degradation. User experiences consistently highlight the adjustable positioning capability, allowing precise cargo access control throughout the bed length. Integrated locking mechanisms with electromagnetic brakes in power variants guarantee security against unauthorized access. The universal fit architecture accommodates multiple truck configurations without compromising seal integrity. Hardware-inclusive installation packages reduce setup complexity, while compatibility with auxiliary bed accessories maintains functional versatility for professional and recreational applications. The spiral track system prevents the cover material from making contact with itself during the rolling process, extending operational lifespan and maintaining consistent surface protection. The lockable positions available on premium models provide multiple configuration options to accommodate varying cargo heights while maintaining security. These covers also improve aerodynamics by reducing wind drag over the bed, contributing to better fuel efficiency during highway driving.
Which Trucks Are Compatible With Embark Covers
When selecting a retractable tonneau cover system, you’ll find Embark’s compatibility spans America’s three dominant truck manufacturers. Chevrolet compatibility includes the Silverado 1500 from 2019-2025 model years, available in standard bed configurations. The GMC compatibility extends to Sierra models with both standard and short bed options, featuring flush-mount installation that sits nearly level with bed rails. Ford F-150 owners with 5.5ft beds can also access Embark’s retractable systems.
The covers utilize a unique Trax Rail design that maintains exposed stake pockets while supporting aftermarket bed racks and cross bars. You’ll choose between power-retractable and manual versions depending on your truck’s bed length and specific model year. Each application-specific cover guarantees proper fitment through engineered measurements tailored to manufacturer specifications. The retractable system operates by sliding into a canister positioned behind the cab, allowing you to adjust coverage based on your cargo access needs. Like other tonneau cover types, Embark systems provide weather resistance to protect your truck bed cargo from the elements. The Trax Rail system’s T-slot compatibility allows you to install ladder racks and cargo management accessories while maintaining full weather protection for your truck bed.
Installation Process and Ease of Use
Installing a Commence tonneau cover requires basic hand tools and typically takes 45-60 minutes with moderate DIY experience. You’ll need screwdrivers and Allen wrenches as assembly tools to mount the bed rails, brackets, and locking canister. The installation kit includes clamps sized for your truck bed, weather-stripping, drainage components, and plastic plugs for factory holes.
Begin by positioning bed rails along the truck bed edges, then secure front mount brackets before lifting the cover into place—two people recommended. Key installation tips include loosening rail bolts slightly for alignment adjustments and measuring rail-to-rail width (approximately 58 inches for specific models). After confirming smooth rolling operation and proper tailgate clearance, tighten all fasteners sequentially. Test the locking mechanism to ascertain secure engagement and adjust retention stops as needed.
It is recommended to assemble the cover on the ground before placing it into the truck bed. Tighten standoffs to approximately six to seven foot-pounds of torque, though hand tightening is preferred to prevent damage to components. Many users find that watching installation videos beforehand helps ensure proper preparation and makes the process more straightforward. When securing the rails, use clamp-based systems that slide under the bedside for a snug fit without drilling.
Performance and Customer Feedback
Engineered with rigid polycarbonate or heavy-duty aluminum construction, the Launch tonneau cover delivers substantial performance credentials that extend beyond basic bed protection. You’ll find it supports up to 500 lbs of evenly distributed weight while maintaining UV resistance and impact durability. The sealed ball-bearing roller system enables smooth one-handed operation, with an electromagnetic brake locking the cover in any position for cargo flexibility.
Customer experiences highlight the convenience of electronic key fob access and integrated LED cargo lighting for nighttime visibility. The cover’s patented Flush-Front Cover design delivers a low-profile appearance while enhancing water resistance for all-weather protection. Performance comparison data shows the cover’s Trax Rail compatibility expands hauling versatility. However, users note trade-offs including reduced bed space and removal difficulty. Security features receive positive feedback for theft deterrence, though some customers question the complexity-to-price ratio in certain configurations. Like other retractable covers on the market, the design prioritizes full bed accessibility while maintaining weather resistance when closed. The F-150 5.5ft Embark LS represents a retractable truck bed cover option manufactured by RealTruck Advantage® for Ford F-150 models spanning 2015 to 2026.


